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Book Review: Online Community Management for Dummies
Blogs, social networking and forums are all a necessary part of business in our world today. These tools provide business owners with the means to reach a much broader audience than the print ads and...
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Back to School—For Your Business
At this time of year, back to school is on a lot of minds. For parents, many of you are getting your kids ready for grade school, high school or college. For parents who own businesses, it’s time for...
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Are You Ready For WordPress?
How many of you remember your first website? I remember mine. During that time, people were still using Microsoft’s Front Page, or do it yourself sites like GeoCities to create their sites. Everything...
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To VA or Not To VA? The Role of The Virtual Assistant
Last week we had a lively discussion about Virtual Assistants on our Facebook group, Share…Support…Grow. Eliza Fayle of Silver and Grace emailed us her thoughts and we decided they were perfect for a...
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How Much Clarity Do You Need Before Starting A Website?
In coaching classes and seminars you hear a lot about gaining clarity. What is clarity when it comes to your business? Clarity is knowing exactly what direction you want to take your business, it’s...
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Stealthy Customer Service & Marketing: Do You Always Have To Blow Your Own Horn?
Photo courtesy of Phu Son Nguyen Flashing lights, splashy billboards, attention-getting PR stunts aimed at driving in traffic by the droves. Megaphone Marketing is in our face everywhere we turn, and...
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The Creativepreneur October Issue
This month we are exploring the many faces of Creativepreneurs. After all, not only are we creative business owners, we are artists, moms, sisters, friends,and have several caps we wear as we go...
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Infographics and You
You may have heard the term “infographics” floating around on the web lately. Better yet, you’ve probably seen an infographic and never knew what it was called. Infographics are the latest trend,...
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Case Study Followup: Stone2Furniture
Old Stone2Furniture siteOccasionally on Blue Sun we do website critiques. A member of our audience will send us the link for their site and we go through it with a fine toothed comb, making suggestions...
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Social Media Cheat Sheet
Everyday we get clients who want backgrounds designed for their social media pages. For some, getting those cover and background images sized right is a real hassle. But when you have a template to...
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Blue Sun Studio:Vibrant Abundance
All hail a bright, shiny new year! 2013 is here, the world hasn’t ended, and at Blue Sun, Wendi and I are all revved up with lots of fresh ideas and projects. First on our annual agenda is our Word of...
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Using Pinterest For Your Non-Graphic Business
I was very excited when Pinterest hit the scene. Being a visually oriented person, I loved the idea of having a place for saving all the great images I ran across on the internet. Everyone else did,...
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The Importance of Upgrading Your WordPress Site
Years ago, when WordPress started gaining popularity, upgrades were a scary thing. You could never be sure if your whole site would get messed up with what was meant to be a simple upgrade. Even I...
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Bye Bye Google Reader!
‘Tis a sad day. On my usual rounds of morning blog reading I went to click on my Reader in Gmail and found it had gone missing. I was both surprised and resigned at the same time. Earlier in the week...
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Is Your Fan Page Cover Compliant With The New Facebook 20% Rule?
When Facebook first came out with their larger cover images they had a rule that you couldn’t put any text in them. Specifically, no prices, no calls to action, no asking for “likes”, or messages...
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Take Your Own Unexpected Journey: Entrepreneurial Lessons From The Hobbit
Why didn’t Gandalf just take the giant eagles from the Shire right to Mordor or The Misty Mountains? He could have, very easily. Being a wizard, he probably knew that all along. “Don’t worry Frodo,...
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Integrity Check
Running a business is more than producing a product or service. The heart of every business is how you, the owner, deals with clients on a daily basis. It’s all about fostering credibility and proving...
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Are DIY Websites Worth The Effort?
If you’re an entrepreneur, you probably have the kind of personality that screams independence. I know I do. I first got into web design fifteen years ago, when do it yourself (DIY) websites like...
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How To Survive A Computer Disaster
You know, there’s a saying among bikers; there are those who have crashed and those waiting to crash. Having ridden for ten years myself, I know this is a fact. One uncharacteristically snowy February...
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The $600 Haircut
Would you recognize a $600 haircut if you passed one on the street? Would you pay $600 for a haircut if you could? This was the question asked on ABC’s 20/20 one night in their episode True...
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